Screen Shot 2014-02-03 at 14.33.37This is the Burning Eye Book Store. You can buy books in it / on it / through it. It is in America. I think. Somewhere in a server farm in Nevada or maybe Arizona. In the desert somewhere warm and sunny. There is probably a cactus outside the door and I bet the coffee is really bloody good. By the technological wonder that is science, if you go inside (stay with me here people – engage that imagination…) and order a book even though both you and the book and the bookstore and the even the cactus are at that point but a series of 1’s and 0’s (like this: 01000100 01000001 01001110 01010011 01001001 01001101 01010000 01010011 01001111 01001110) A BOOK ARRIVES AT YOUR HOUSE VIA THE POSTMAN!!!!! How cool is that. What will they think of next eh? The coffee is real though. But we charge extra for that. PS. all those 1’s and 0’s spell Dan Simpson in binary / ASCII. His book Applied Mathematics will be out in August.